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	<title>Innovation Forecast</title>
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	<link>http://emergingtechinsights.com/blog</link>
	<description>Innovation with Confidence</description>
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		<title>Algae Biofuel &#8211; Where is the Action?</title>
		<link>http://emergingtechinsights.com/blog/2012/03/24/algae-biofuel-where-is-the-action/</link>
		<comments>http://emergingtechinsights.com/blog/2012/03/24/algae-biofuel-where-is-the-action/#comments</comments>
		<pubDate>Sat, 24 Mar 2012 18:55:41 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[Green Tech]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[alternative energy]]></category>
		<category><![CDATA[Competitive Intelligence]]></category>
		<category><![CDATA[Competitive Technical Intelligence]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=442</guid>
		<description><![CDATA[In September 2011, I made the algae biofuel technology landscape freely available to anyone who is willing to sign up (with name and email address).   Since that time, 74 people have signed-up to view the model. The sign-up form &#8230; <a href="http://emergingtechinsights.com/blog/2012/03/24/algae-biofuel-where-is-the-action/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>In September 2011, I made the <a title="algae biofuel technology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape</a> freely available to anyone who is willing to sign up (with name and email address).   Since that time, 74 people have signed-up to view the model.</p>
<p>The sign-up form also captures the COUNTRY from which the email was sent.   The data in the table below shows that interest is worldwide and very widely distributed.   The US is the largest player with 39% of the entries.   India follows with 18%, and the remainder is spread over the world.</p>
<div id="attachment_443" class="wp-caption aligncenter" style="width: 270px"><a href="http://www.emergingtechinsights.com/blog/wp-content/uploads/2012/03/Algae-Biofuel-Country.jpg"><img class="size-full wp-image-443" title="Algae Biofuel Country" src="http://www.emergingtechinsights.com/blog/wp-content/uploads/2012/03/Algae-Biofuel-Country.jpg" alt="table of countries of people who accessed the algae biofuel technology landscape" width="260" height="598" /></a><p class="wp-caption-text">Country of origin of people who accessed the algae biofuel technology landscape</p></div>
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		<title>Biofuels &#8211; Ready but under funded?</title>
		<link>http://emergingtechinsights.com/blog/2012/02/24/biofuels-ready-but-under-funded/</link>
		<comments>http://emergingtechinsights.com/blog/2012/02/24/biofuels-ready-but-under-funded/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 17:50:20 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[Green Tech]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[alternative energy]]></category>
		<category><![CDATA[biofuel]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=437</guid>
		<description><![CDATA[I&#8217;ve been writing for a while that there appear to be few technological barriers to algae biofuels in particular.   Others seem to be saying the same.   Here&#8217;s a webinar, Biofuels Primer &#8211; Challenges to Development, that may prove &#8230; <a href="http://emergingtechinsights.com/blog/2012/02/24/biofuels-ready-but-under-funded/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been writing for a while that there appear to be few technological barriers to algae biofuels in particular.   Others seem to be saying the same.   Here&#8217;s a webinar,</p>
<p><a title="biofuels primer" href="https://www.gplus.com/Power/event/Biofuels-Primer-Challenges-to-Development?utm_campaign=biofuels0212&amp;utm_source=linkedin&amp;utm_medium=ppc&amp;utm_content=webcast" target="_blank">Biofuels Primer &#8211; Challenges to Development</a>,</p>
<p>that may prove interesting.</p>
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		<title>Algae Biofuel Reactors a Key Step for Success</title>
		<link>http://emergingtechinsights.com/blog/2012/01/10/algae-biofuel-reactors-a-key-step-for-success/</link>
		<comments>http://emergingtechinsights.com/blog/2012/01/10/algae-biofuel-reactors-a-key-step-for-success/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 19:19:25 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[biofuel]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=431</guid>
		<description><![CDATA[ETI&#8217;s analysis of the algae biofuel area show that almost all process steps to convert algae to biofuel will well characterized and in use in other industries EXCEPT ONE &#8211; the initial growth step that involved a bioreactor or a &#8230; <a href="http://emergingtechinsights.com/blog/2012/01/10/algae-biofuel-reactors-a-key-step-for-success/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>ETI&#8217;s analysis of the algae biofuel area show that almost all process steps to convert algae to biofuel will well characterized and in use in other industries EXCEPT ONE &#8211; the initial growth step that involved a bioreactor or a pond.   ETI&#8217;s report called for a Henry Ford to appear in order to make cheap, affordable bioreactors designed to grow algae efficiently.  You can find ETI&#8217;s<a title="algae biofuel on research and markets" href="http://www.researchandmarkets.com/reports/1946751/get_beyond_the_hype_in_algae_biofuel" target="_blank"> report on Research &amp; Markets</a> by clicking the link.</p>
<p>Based on the analysis, it is really interesting to see some real movement in the direction of algae biofuel reactor design.   See the following workshop invitation on Linked In.</p>
<h4><a title="biofuel reactor design" href="http://lnkd.in/qd83Dr " target="_blank">PHOTOBIOREACTOR DESIGNS &#8212; WORKSHOP PROGRAM </a></h4>
<h4>Workshop on &#8220;Structured Designing of Photobioreactors&#8221; is scheduled for January 2012, such that attendees should shorten the learning curve for such design. The Workshop program is scheduled to be held in the New York Area. Below is the workshop program that has been developed based on my posts to various Algae-related Groups.</h4>
<p>It is time for algae biofuels to emerge and the technology is increasingly ready.</p>
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		<title>Algae Biofuel Strategic Technology Assessment Report Available</title>
		<link>http://emergingtechinsights.com/blog/2012/01/10/algae-biofuel-strategic-technology-assessment-report-available/</link>
		<comments>http://emergingtechinsights.com/blog/2012/01/10/algae-biofuel-strategic-technology-assessment-report-available/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 19:00:33 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[Green Tech]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[biofuel]]></category>
		<category><![CDATA[Business Intelligence]]></category>
		<category><![CDATA[Competitive Technical Intelligence]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=423</guid>
		<description><![CDATA[A strategic technology assessment of the algae biofuels area is available through Research and Markets.  Click on the following link to view the table of contents and summary or to buy the report.  http://www.researchandmarkets.com/reports/1946751/get_beyond_the_hype_in_algae_biofuel]]></description>
			<content:encoded><![CDATA[<p>A strategic technology assessment of the algae biofuels area is available through Research and Markets.  Click on the following link to view the table of contents and summary or to buy the report.  <a href="http://www.researchandmarkets.com/reports/1946751/get_beyond_the_hype_in_algae_biofuel">http://www.researchandmarkets.com/reports/1946751/get_beyond_the_hype_in_algae_biofuel</a></p>
<div id="attachment_425" class="wp-caption aligncenter" style="width: 161px"><a href="http://www.emergingtechinsights.com/blog/wp-content/uploads/2012/01/Report-Cover-Algae-May20111.jpg"><img class="size-full wp-image-425" title="Report Cover Algae May2011" src="http://www.emergingtechinsights.com/blog/wp-content/uploads/2012/01/Report-Cover-Algae-May20111.jpg" alt="algae biofuel report" width="151" height="201" /></a><p class="wp-caption-text">Algae Biofuels Strategic Technology assessment</p></div>
]]></content:encoded>
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		<title>Algae Biofuel &#8211; Cultivation, Culture</title>
		<link>http://emergingtechinsights.com/blog/2011/07/25/algae-biofuel-cultivation-culture/</link>
		<comments>http://emergingtechinsights.com/blog/2011/07/25/algae-biofuel-cultivation-culture/#comments</comments>
		<pubDate>Mon, 25 Jul 2011 07:43:36 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[biodiesel]]></category>
		<category><![CDATA[biofuel]]></category>
		<category><![CDATA[innovation]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=414</guid>
		<description><![CDATA[We have been exploring algae biofuel technology futures aided by the free algae biofuel technology landscape provided by Emerging Tech Insights.   Now that we have chosen the species of algae to use and we have completed any genetic engineering we &#8230; <a href="http://emergingtechinsights.com/blog/2011/07/25/algae-biofuel-cultivation-culture/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We have been exploring algae biofuel technology futures aided by the <strong><span style="color: #ff0000;">free</span></strong> <a title="algae biofuel techology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape</a> provided by Emerging Tech Insights.   Now that we have chosen the species of algae to use and we have completed any genetic engineering we desire, our next step is to culture or cultivate the algae for oil to produce biofuel or biodiesel.</p>
<p>When I think about cultivating or culturing algae, I think almost immediately of bioreactors or photobioreactor and of ponds, but there is more to it than that.  You need not only the physical location of growth, but also sun or light, nutrients, temperature, mixing, carbon dioxide and process controls.   In our technology landscape, we created a bare bones model of the cultivation category.  To explore this critical area more completely, ETI expanded the cultivation category to a special cultivation category model containing 38 <a title="algae biofuel category and segements" href="http://emergingtechinsights.com/blog/2011/06/15/algae-biofuel-categories-and-segments/" target="_blank">segments</a> using  the 11,934 patents in our algae biofuel database and a combination of information from key literature sources AND from text clustering.</p>
<p>You can access the algae biofuel special cultivation category model without cost by clicking on the link above and registering with your name and email address.  From the Control Panel in the main technology landscape click the link titled &#8220;Special Cultivation Category Landscape&#8221; to enter this new model dedicated to cultivation only.</p>
<p>To explore relationships among the 38 segments in the special cultivation category, ETI built a network model in which we show the most important relationships among the segments.</p>
<div id="attachment_416" class="wp-caption aligncenter" style="width: 633px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/ETI-Algal-Biofuel-050311h2_cultivate_clusters.jpg"><img class="size-full wp-image-416" title="ETI-Algal Biofuel 050311h2_cultivate_clusters" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/ETI-Algal-Biofuel-050311h2_cultivate_clusters.jpg" alt="algae biofuel, algae cultivaton network picture" width="623" height="577" /></a><p class="wp-caption-text">Network diagram of the Segments in the Special Cultivation Category</p></div>
<p>In a network picture, the close physical proximity of one segment to another indicates the existence of a relationship.  The size of the circle is a measure of the size of the segment.  Lines indicated the <em>most important relationships</em> among segments from a similarity matrix (based on patents common to both segments) and the color is the computer&#8217;s idea of groupings based on the relationship network.</p>
<p>Behind each circle is more information in the Visual Index for that segment.  You can explore the segments themselves through the Visual Indexes in the Special Cultivation Technology Landscape Model at your leisure by signing into the model as described above.  Alternatively, you can view a <a title="algae biofuel segement visual indexes in the cultivation category" href="http://www.emergingtechinsights.com/techmodels/VideoSpecialCultivationCategory/VideoSpecialCultivationCategory.html" target="_blank">short movie of the segment Visual Indexes</a> by clicking on the link.</p>
<p>We will explore the data and draw some inferences from the data in subsequent posts</p>
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		<title>Algae Biofuel &#8211; Genetic Engineering</title>
		<link>http://emergingtechinsights.com/blog/2011/07/16/algae-biofuel-genetic-engineering/</link>
		<comments>http://emergingtechinsights.com/blog/2011/07/16/algae-biofuel-genetic-engineering/#comments</comments>
		<pubDate>Sat, 16 Jul 2011 20:03:56 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[biodiesel]]></category>
		<category><![CDATA[biofuel]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=399</guid>
		<description><![CDATA[It seem to me that algae biofuel could have a significant impact on oil supplies across the world IF the technology were really ready for prime time commercialization.  The National Algae Biofuel Technology Roadmap emphasizes the role of genetic engineering &#8230; <a href="http://emergingtechinsights.com/blog/2011/07/16/algae-biofuel-genetic-engineering/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>It seem to me that algae biofuel could have a significant impact on oil supplies across the world IF the technology were really ready for prime time commercialization.  The <a title="national algae biofuel technology roadmap" href="http://www1.eere.energy.gov/biomass/pdfs/algal_biofuels_roadmap.pdf" target="_blank">National Algae Biofuel Technology Roadmap </a>emphasizes the role of genetic engineering to find, adjust and deploy optimized algae species for biofuel development.  See section 2.3 starting on page 16. </p>
<p>IF genetic engineering of algae for biofuel is a key step in the development of biofuel or biodiesel, we should see a heavy focus on algae genetic engineering reflected in the <a title="algae biofuel technology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape</a> that Emerging Tech Insights has made freely available.  To examine the database, click the link.  Register with your name and email.  Then, bookmark the Control Panel page and browse at your leisure. </p>
<p>To see what is happening in genetic engineering in the commercialization literature (patents) for algae biofuel, we categorized and segmented the 11,934 patents in our 2011 algae biofuel technology landscape database into 20 categories and 236 segments.   One category was &#8220;genetics&#8221; and it contained 10 segments that represented some of the main genetic methods we know from working in other areas.  With categorization and segmentation complete, we then counted the number of patents that appear in the genetics category.  The graph of our results is shown below.</p>
<div id="attachment_402" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/TechStack_CategoryActivityCount_JPG.jpg"><img class="size-full wp-image-402" title="TechStack_CategoryActivityCount_JPG" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/TechStack_CategoryActivityCount_JPG.jpg" alt="algae biofuel technology stack category count" width="550" height="505" /></a><p class="wp-caption-text">Algae Biofuel technology landscape categories and counts of patents in each category.</p></div>
<p> In the picture above, the sequence of categories is our version of a technology stack for algae biofuel and other algae related products.  It starts at the bottom with the organisms needed to start &#8211; biomass or other organisms or algae &#8211; and proceeds to the top with materials, processes and products for algae biofuel and other algae products.  Note that the algae and genetics or genetic engineering category is highlighted in green. </p>
<p style="padding-left: 30px;">Note.  In ETI&#8217;s analysis system, a patent can occur in more than one segment and therefore it can exist in more than one category.  This makes sense since a patent is typically a collection of ideas.  That means that the total of all categories will exceed the number of patents.</p>
<p><strong><span style="color: #800000;">So, what does this picture mean?</span></strong>   Well, it clearly shows that genetic techniques are connected to the algae biofuel database.   That&#8217;s not much of a surprise.  Today, anything remotely biological is being explored with genetic techniques.  The surprise is that genetics is NOT a dominating activity in the algae biofuel and algae products area.  </p>
<p>In medicine for example, claims to sequences that are useful for detection or treatment of diseases is often the first point of competition among biomed players.  This competition is typically so fierce and I&#8217;ve often called it the first bloody war in biomed/pharma development.  It is not so in the algae biofuel area. </p>
<p>In the  <a title="algae biofuel technology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape</a>, we can see that DNA or gene sequences (Visual Index 181, also see below) are being determined, claimed or at least references actively.</p>
<div id="attachment_404" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-181_algae-biofuel.jpg"><img class="size-full wp-image-404" title="VI-181_algae biofuel" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-181_algae-biofuel.jpg" alt="algae biofuel genetic engineering activity" width="550" height="376" /></a><p class="wp-caption-text">Gene or DNA sequence referenced or claimed in the algae biofuel technology landscape.</p></div>
<p>Yes, the picture is hard to read.  However for us at this point, it is <strong>pattern of patenting activity</strong> that really matters.  A larger, more easily read version is available in the free <a title="algae biofuel technology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape</a> provided by Emerging Tech Insights. </p>
<p>The Visual Index shows that there has been long-term, wide-ranging interest in algae genetic sequences.  Sequencing activity is led by BASF, Martek, DSM IP, DuPont, Monsanto, Crop Design, Michigan State University and Verenium.  Some of the &#8220;leaders&#8221; in algae biofuel oil (Solazyme, Sapphine Energy and Alginol) also participate in this segment.  In fact, a total of 265 organizations and individuals are represented in the genetic sequence map area. </p>
<p>While interest in DNA or algae gene sequences is wide spread, the number of patents claiming some of the newest genetic methods such as high-throughput or RNAi (RNA interference) is suprisingly small.  Apparently, the existing methods are good enough and need little development for algae sequencing or the newer methods have not yet penetrated the algae gene or DNA sequencing space.</p>
<p><strong><span style="color: #800000;">An Author&#8217;s Worry</span></strong>.  I&#8217;m a technologist by training and nobody favors genetically engineered products more than me.   At the same time, to make algae biofuel in meaningful volumes, algae growth must occur on a very large scale.  I cannot quite imagine that large of a production system being in a P2 or P3 containment system.  I also can&#8217;t imagine the disaster and damage that might occur if a genetically-modified biofuel (gasoline for example) producing organism got loose in the world&#8217;s oceans.  </p>
<p>So if I were forming my venture team to produce algae biofuel, I think I would focus the work on wild-type organisms and concentrate on manipulating cultivation conditions to optimize oil production for algae biofuel.   <strong><span style="color: #339966;">What are your thoughts?</span></strong></p>
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		<title>Algae Biofuel &#8211; Which Algae?</title>
		<link>http://emergingtechinsights.com/blog/2011/07/07/algae-biofuels-which-algae/</link>
		<comments>http://emergingtechinsights.com/blog/2011/07/07/algae-biofuels-which-algae/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 16:48:35 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[Green Tech]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[alternative energy]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=379</guid>
		<description><![CDATA[Even though gasoline prices have eased somewhat from the excessively high values a month or two ago, prices remain high enough to wonder whether algae biofuel is soon to be a possibility or whether algae biofuel will remain forever an &#8230; <a href="http://emergingtechinsights.com/blog/2011/07/07/algae-biofuels-which-algae/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Even though gasoline prices have eased somewhat from the excessively high values a month or two ago, prices remain high enough to wonder whether algae biofuel is soon to be a possibility or whether algae biofuel will remain forever an interesting idea.   To answer the question about the technological readiness of algae biofuel for commercial development, Emerging Tech Insights has made an <a title="algae biofuel technology landscape" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">algae biofuel technology landscape freely available</a>.</p>
<p>The very first step in an algae biofuel production scenario is to choose the algae.  The <a title="algae biofuel technology roadmap" href="http://www1.eere.energy.gov/biomass/pdfs/algal_biofuels_roadmap.pdf" target="_blank">National Algae Biofuel Technology Roadmap</a> and the <a title="doe algae biofuel program" href="http://www.nrel.gov/docs/legosti/fy98/24190.pdf" target="_blank">A Look Back at the US. DOE&#8217;s Aquatic Species Program</a> report provide a well documented list of candidate species for algae biofuel.</p>
<p>To see how our algae biofuel technology landscape (patent) database views algae &#8211; biofuel product connections, we constructed a special model using algae species segments and likely fuel end-product segments.  Then, we built a network analysis picture to help see what algae species is connected to which product.  The result is below.</p>
<div id="attachment_380" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/Network-analysis-h2.jpg"><img class="size-full wp-image-380" title="Network analysis h2" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/Network-analysis-h2.jpg" alt="algae biofuel network analysis" width="550" height="509" /></a><p class="wp-caption-text">Network analysis of algae segments and biofuel or fuel products segments.</p></div>
<p>Each circle is a segment in our database.  The size of the circle is a measure of the size of the segment.  The colors are clusters of similar segments found by the computer after the network was entered.  In the original software package, one can view the links from a chosen segment by clicking on the circle.  To see some selected <a title="algae biofuel network with highlighted segments" href="http://www.emergingtechinsights.com/techmodels/AlgaeProductNetwork050311/network050311.html" target="_blank">segments highlighted, click on this link</a>.   The proximity of one segment to another is a measure of &#8220;relatedness&#8221; according to the computer.</p>
<p>The network picture does clearly show that oil and fat is the key intermediate product between any algae species and the final product whether it is biofuel, biodiesel, gasoline etc.  OK.  That&#8217;s not much of a surprise, but it is a test.  Had the picture not shown these relationships, nothing else would have been believable.</p>
<p>In the network picture above, notice that Dunaliella, Shewamella, Cyanophyta, Bryopyta and cyanobacteria are all closely enough related (according the the computer) to biofuel that they are in the green cluster.  Oddly, microalgae including chlorella seem to be more distantly related to biofuel by network analysis.</p>
<p>The advantage of network pictures is that they clearly show relationships among a variety of segments.  The disadvantage is that the relationships discovered are dependent on the data provided AND there is no temporal picture of the how a segment or group of segments has evolved over time.   To see the temporal picture, I use the Visual Index(TM).</p>
<p>Before we view a Visual Index (TM) (VI), let me spend a moment on the organization of a VI.</p>
<ul>
<li>On a Visual Index,each diamond represents a patent (or document) and it is plotted vs. the patent filing date or the publication date for other documents.</li>
<li>Each line is collection of patents or documents in this segment from one parent company.</li>
<li>The company at the top has the most patents in the segment.</li>
<li>Other companies, organizations and individuals are rank ordered by the number of patent or documents.</li>
<li>The group at the bottom (labeled Explorers) is the collection of all organizations and individuals with only one patent in the segment.</li>
</ul>
<p>So, now let&#8217;s look at the Visual Index for some selected algae segments starting with the Chlorella algae segment.</p>
<div id="attachment_386" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-chlorella.jpg"><img class="size-full wp-image-386" title="VI Map chlorella" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-chlorella.jpg" alt="Chlorella Visual Index algae biofuel" width="550" height="376" /></a><p class="wp-caption-text">Visual Index (temporal picture) for chlorella in the algae biofuel database</p></div>
<p>It is the <em><strong>pattern of activity</strong></em> that is important in the Chlorella Visual Index.</p>
<ul>
<li>Notice the large collection of of companies along the right axis indicating a recent and strong interest in applications of Chlorella algae in the biofuel database.</li>
<li>The largest players (at the top) have come and gone.  These patents represent potential prior art issues for newer players.</li>
<li>Along the bottom line (the Explorers) and obscured a little by the label, notice that there is a collection of organizations and individuals with only one on the right.</li>
<li>All in all, this pattern indicated significant focus on Chlorella in algae biofuel developments.</li>
<li>For groups that are not already working in the this area, the pattern show it is not YET too late to participate, but delays are probably not advisable as later entrants will have more intellectual property to navigate.</li>
</ul>
<p>The labels are hard to read.  I have reduced the size of the picture to fit the blog.  However, you can see this picture and all the others below more clearly in the <a title="algae biofuel technology landscape link" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">technology landscape</a> if desired.  Click the link. Click the arrow. Register. Bookmark the control panel page.  Browse.</p>
<p>Next, let&#8217;s examine the cyanobacteria Visual Index.</p>
<div id="attachment_388" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-cyanobacteria.jpg"><img class="size-full wp-image-388" title="VI Map cyanobacteria" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-cyanobacteria.jpg" alt="cyanobacteria in the algae biofuel database" width="550" height="376" /></a><p class="wp-caption-text">Cyanobacteria Visual Index in the algae biofuel database.</p></div>
<p>Again, it is the <em><strong>pattern of activity</strong></em> that is of interest to us in the cyanobacteria Visual Index.</p>
<ul>
<li>In this Visual Index, we can easily see that this is a very new area for algae biofuel as all of the activity is on the right!</li>
<li>No company, group or individual has a commanding position in the use of cyanobacteria in biofuels.</li>
<li>On the lowest line (Explorers), there is a burst of activity recently after a pattern of steady, slow activity.</li>
<li>This is an emerging technology pattern.  Interest is clearly fairly wide spread as a number of groups are participating.  This area is new and hot, but it is not yet too late for new players.  At the same time, the pace is significant and later entrants will face a stronger intellectual patent thicket than current players.</li>
</ul>
<p>Now, let&#8217;s examine the Visual Index for Dunaliella, an algae known for living in brine or sea salt fields.</p>
<div id="attachment_390" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-dunnaliella.jpg"><img class="size-full wp-image-390" title="VI Map dunnaliella" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-dunnaliella.jpg" alt="Dunaliella Visual Index in the algae biofuel database" width="550" height="376" /></a><p class="wp-caption-text">Dunaliella Visual Index in the algae biofuel database.</p></div>
<p>Again, it is the <strong><em>pattern of activity</em></strong> on which we focus for the Dunaliella Visual Index. Dunaliella has been <a title="dunaliella and glycerol and beta carotene" href="http://en.wikipedia.org/wiki/Dunaliella_salina" target="_blank">known</a> for its high concentration of beta carotene and glycerol.</p>
<ul>
<li>In this Visual Index, we see a pattern of exploration going back decades.</li>
<li>Only a few players are currently active in this VI.  Many have laid down patents and then disappeared.</li>
<li>There are few new participants.  See the right side of the Explorers line (bottom).</li>
<li>This pattern indicates that there are problems to solve with Dunaliella in biofuels.  The pattern does not say what the issues is, but it hints that SOMETHING is holding this algae back from being the dominant player in algae biofuel futures.</li>
</ul>
<p>Now, let&#8217;s look at a broader phase, <a title="microalgae" href="http://en.wikipedia.org/wiki/Microalgae" target="_blank">microalgae</a>.  This term encompasses multiple species that thrive in freshwater and salt water.  From a patent writing perspective, claiming a broader term such as microalgae would be advantageous.</p>
<div id="attachment_391" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-microalgae.jpg"><img class="size-full wp-image-391" title="VI Map microalgae" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-Map-microalgae.jpg" alt="Microalgae in algae biofuel" width="550" height="376" /></a><p class="wp-caption-text">Visual Index for microalgae in algae biofuel.</p></div>
<p>In this post, we focus on the <em><strong>pattern of activity</strong></em> in microalgae in the algae biofuel database.</p>
<ul>
<li> It is clear from this Visual Index that microalgae is a common term in the algae biofuel database.</li>
<li>Many companies have explored microalgae over the years.  Some have come and gone.  Those on the left.  Many more are newly entering the field.  Those on the right.</li>
<li>The company at the top (most active) of the microalgae VI is Solarzyme.  Yes, it is hard to read in this picture, but it is easier in the <a title="algae biofuel technology landscape link" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">technology landscape</a>.</li>
<li>A look at the Explorer line (bottom line) shows that MANY new groups are entering the area and claiming microalgae.</li>
<li>The overall pattern is one of intense, long-term interest.  There is already a strong and old patenting base which could cause &#8220;problems&#8221; for new entrants.  As we have explored the <a title="algae biofuel technology landscape link" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">technology landscape</a>, it is clear that microalgae is THE focus in algae biofuels.</li>
</ul>
<p>Other patterns of activity are available for viewing in the <a title="algae biofuel technology landscape link" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank">technology landscape</a>.  The green algae Visual Index is about as active as the microalgae VI, indicating that this term too is widely used in patenting.  Interestingly, there is less cross-over among companies in the green algae and microalgae Visual Indexes than might have been expected.  The Visual Index is shown below.</p>
<div id="attachment_393" class="wp-caption aligncenter" style="width: 560px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-map-green-algae.jpg"><img class="size-full wp-image-393" title="VI map green algae" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/07/VI-map-green-algae.jpg" alt="green algae VI in algae biofuel database" width="550" height="376" /></a><p class="wp-caption-text">Visual Index for &quot;green algae&quot; in algae biofuel database.</p></div>
<ul>
<li>The term &#8220;green algae&#8221; is widely used in patents presumably because it is broadly encompassing.</li>
<li>The most active player, Global Research Tech, at the top is also one of the new entrants to the algae biofuel area.  See the yellow diamonds at the top of the picture.</li>
<li>The very active Explorer line (at the bottom) hints at the broad interest that is present and that those groups still sitting on the sidelines of algae biofuel technology should not wait too much longer or risk exclusion or higher costs for acquisitions.</li>
</ul>
<p><em><strong><span style="color: #800000;">So, what does all this mean?   </span></strong></em><strong><em></em></strong>For me and if I were starting a venture group today, it is rather clear that I would initially focus my product development efforts on chlorella, a green microalgae.  It is well understood.  There is substantial &#8211; even excellent &#8211; starting point data on growth conditions to produce oils in the <a title="doe algae biofuel program" href="http://www.nrel.gov/docs/legosti/fy98/24190.pdf" target="_blank">DOE&#8217;s Aquatic Species Program report</a>.  It is easy to grow and grows quickly.  I would also not wait too long to lay down placeholder patent applications that cover my venture&#8217;s likely uses for chlorella, a green microalgae.</p>
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		<title>Algae Biofuel &#8211; New Competitors</title>
		<link>http://emergingtechinsights.com/blog/2011/06/30/algae-biofuel-competitor-companies/</link>
		<comments>http://emergingtechinsights.com/blog/2011/06/30/algae-biofuel-competitor-companies/#comments</comments>
		<pubDate>Thu, 30 Jun 2011 16:50:13 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[commercialization]]></category>
		<category><![CDATA[Competitive Technical Intelligence]]></category>

		<guid isPermaLink="false">http://emergingtechinsights.com/blog/?p=318</guid>
		<description><![CDATA[As the algae biofuel area develops, some companies will enter the space with new ideas.  Other companies will leave the algae biofuel space.  These new or exiting company players can change the strategic game for &#8220;established, continuing&#8221; players IF the &#8230; <a href="http://emergingtechinsights.com/blog/2011/06/30/algae-biofuel-competitor-companies/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>As the algae biofuel area develops, some companies will enter the space with new ideas.  Other companies will leave the algae biofuel space.  These new or exiting company players can change the strategic game for &#8220;established, continuing&#8221; players<strong> IF</strong> the continuing players are not properly monitoring the algae biofuel space.</p>
<p>In our algae biofuel strategic technology landscape (patents) database, we have 3645 companies, organizations, universities and and inventors.  We have already described the ideas behind a Vitality Plot (measures acceleration) (<a title="algae biofuel rapid growth segments" href="http://emergingtechinsights.com/blog/2011/06/19/algae-biofuel-rapid-growth-segments/" target="_blank">1</a>, <a title="algae biofuel rapid growth segments" href="http://emergingtechinsights.com/blog/2011/06/28/algae-biofuel-whats-hot-whats-not/" target="_blank">2</a>) for segments.  Now, we apply the same ideas to companies to find the newly entering or exiting companies,.  Below is a picture of the Company Vitality Plot for the 3645 groups in our algae biofuels strategic technology landscape.</p>
<div id="attachment_321" class="wp-caption aligncenter" style="width: 659px"><a href="http://emergingtechinsights.com/blog/wp-content/uploads/2011/06/algae-biofuel-Company-Vitality-Plot.jpg"><img class="size-full wp-image-321" title="algae biofuel - Company Vitality Plot" src="http://emergingtechinsights.com/blog/wp-content/uploads/2011/06/algae-biofuel-Company-Vitality-Plot.jpg" alt="algae biofuel company vitality plot" width="649" height="470" /></a><p class="wp-caption-text">Company Vitality Plot measures the acceleration of company activity in the algae biofuel area.</p></div>
<p>On a Company Vitality Plot, a diamond represents a company patent portfolio in the strategic technology assessment database.</p>
<ul>
<li>Companies (diamonds) on the right (red) are rapidly accelerating (investing more recently) when compared to the database as a whole.  A +1 rating (red, right) means that the company has only very recently entered the algae biofuel space.</li>
<li>Companies (diamonds) on the left (blue) are investing more slowing.     A -1 (blue, left) rating means that the company has stopped investing in the algae biofuel area.</li>
<li>The y-axis measures (non-linearly) the size of the patent portfolio for a company.</li>
<li>Since we know there are 3600+ groups and inventors, it is clear that some groups have the same rating and same sized portfolio.</li>
</ul>
<p>I have defined (somewhat arbitrarily) the newest entrants as those groups with a company vitality measurement greater than or equal to 0.9.  This is Group A on the right side of the picture above.  ASSUMING that a credible threat has a portfolio of 5 or more patents, we can create an algae biofuel hot-new-player watch list (below).</p>
<p style="padding-left: 60px;">ADVANCED LAB<br />
ALGAEWHEEL, INC.<br />
ALPHA J RES<br />
AQUATECH BIOENERGY<br />
BP_PLC<br />
CAVITATION_TECH<br />
DEVELOPMENTAL_TECH<br />
ENERGY &amp; ENVIRONMENTAL RES CT FOUNDATION<br />
GLOBAL RESEARCH_TECH<br />
H R D<br />
IFP ENERGIES NOUVELLES<br />
JOULE UNLIMITED<br />
MCALISTER_TECH<br />
OVSHINSKY INNOVATION<br />
PALMER LABS<br />
SAMSUNG ELECTRONICS<br />
SYNTHETIC GENOMICS<br />
TARGETED GROWTH<br />
TOTAL PETROCHEMICALS RESEARCH FELUY<br />
U GEORGIA<br />
WACKER CHEMIE<br />
ZWERN A</p>
<p>We will review some selected &#8220;high flyers&#8221; in subsequent posts, but would you have expected these as hot new entrants in the algae biofuel area?</p>
<p>Similarly, we can identify those groups that seem to have gone silent, cold or exited the algae biofuel area for some reason.  These players have a vitality measurement of -0.85 or less and are labeled as Group B on the picture above.   The list of players who seem to have gone cold or silent on algae biofuel investment is below and is (for me) surprisingly large.</p>
<p style="padding-left: 60px;">3M_COMPANY<br />
A2BE CARBON CAPTURE<br />
ACCELEGROW_TECH<br />
ACOUSTIC CYTOMETRY SYSTEMS<br />
ADJUVANTS PLUS<br />
ADVANCED WATER_TECH<br />
AGENCY OF IND SCIENCE &amp; TECHNOL<br />
AKZO_NOBEL<br />
ALCON<br />
ALGAELINK<br />
ALGEPOWER<br />
ALLAINCE FOR SUSTAINABLE ENERGY<br />
AMERICAN CYANAMID<br />
AMWAY<br />
AMYRIS BIOTECHNOLOGIES<br />
AQUANOVA GERMAN SOLUBILISATE_TECH<br />
AQUASEARCH<br />
AQUATIC BIOENHANCEMENT SYSTEMS<br />
AQUATIC ENGINEERS<br />
ARCH CHEMICALS<br />
ARIZONA PUBLIC SERVICE<br />
ASHLAND<br />
ASHNI NATURACEUTICALS<br />
ASTACAROTENE AB<br />
ASTRAZENECA_PLC<br />
AUBURN_U<br />
AUTOMATED SHRIMP<br />
AVECIA<br />
BAY CHEMICAL &amp; SUPPLY<br />
BEECH NUT NUTRITION<br />
BIO FUEL SYSTEMS SL<br />
BIO POLYMERS<br />
BIO TECHNICAL RESOURCES<br />
BIONAVITAS<br />
BIOTECHNA<br />
BOSTON_SCIENTIFIC<br />
BOWLING GREEN STATE UNIVERSITY<br />
BRIDGESTONE<br />
BRIGHT SOURCE ENERGY<br />
BRISTOL_MEYERS_SQUIBB<br />
CALIFORNIA INSTITUTE OF_TECH<br />
CAN_TECH<br />
CERAMOPTEC<br />
CERES<br />
CHANDRA JHAWAR RAMESH<br />
CHINESE ACADEMY OF SCIENCES<br />
CHLORELLA INDUSTRY<br />
CIBA GEIGY<br />
CLEMSON UNIVERSITY<br />
COCA COLA<br />
COLORADO STATEUNIVERSITY<br />
COMPAGNIE GERVAIS DANONE<br />
CONSEJO SUPERIOR DE INVESTIGACIONES CIENTIFICAS<br />
CSIR<br />
CUREVAC<br />
CYANOTECH<br />
DAIICHI SEIMO<br />
DAINIPPON_INK_&amp;_CHEM<br />
DCV<br />
DEGUSSA<br />
DHARMA LIVING SYSTEMS<br />
DIVERSA<br />
DODD J<br />
DOW CORNING<br />
DOW_CHEMICAL<br />
DUDLEY MILLS<br />
DUNLOP E<br />
EBARA<br />
ECOFUEL LABS<br />
EFAMOL HOLDINGS<br />
ELI_LILLY<br />
ENGELHARD<br />
ENOL ENERGY<br />
EPAX AS<br />
ESPERION THERAPEUTICS<br />
EWERS R<br />
EXSYMOLM<br />
EZAKI GLICO<br />
FISHERIES RESEARCHENCY<br />
FLORIGENE<br />
FOXBORO<br />
FUJI ELECTRIC<br />
GAF<br />
GARNETT<br />
GEOBIOTICS<br />
GEORGIA PACIFIC CHEMICALS<br />
GEORGIA_TECH<br />
GEVO<br />
GILLETTE<br />
GIST BROCADE<br />
GLOBAL BIOSCIENCES<br />
GOVT_CANADA<br />
GREEN EARTH INDUSTRIES<br />
GREENFUEL_TECH<br />
GREENOVATION PFLANZENBIOTECHNOLOGIE<br />
GS INDUSTRIAL DESIGN<br />
HAGIWARA YOSHIHIDE<br />
HALLIBURTON<br />
HARBOR BRANCH OCEANOGRAPHIC INSTITUTION<br />
HELGELAND HOLDING AS<br />
HELIOSYNTHESE<br />
HELSINKI UNIVERSITY OF_TECH<br />
HILL&#8217;S PET NUTRITION<br />
HITACHI<br />
HOECHST<br />
HOFFMANN LA ROCHE<br />
HOKKAIDO UNIV<br />
HOLLAND H<br />
HSU K<br />
IBR ISRAELI BIOTECH<br />
IHARA CHEM IND<br />
INDEPENDENT NATURAL RESOURCES<br />
INDUSTRIAL_TECH<br />
INSTITUT FRANCAIS DE RECHERCHE POUR L&#8217;EXPLOITATION DE LA MER<br />
INSTITUTE OF APPLIED BIOCHEMISTRY<br />
INTELLECTUAL CAPITAL ENTERPRISES<br />
INTERNATIONAL_TECH<br />
INT&#8217;L_SPECIALTY_PROD<br />
INVITROGEN<br />
ISHIKAWAJIMA HARIMA HEAVY IND<br />
JEACLE<br />
JEONGSOO ENGINERRING<br />
JFE_HOLDINGS<br />
JOHNSON_&amp;_JOHNSON<br />
JP_SCI_&amp;_TECH<br />
JUICE BEAUTY<br />
KABUSHIKI KAISHA YAKULT HONSHA<br />
KANEBO<br />
KAO<br />
KATAYAMA CHEMICAL<br />
KAWASAKI STEEL<br />
KERNFORSCHUNGSANLAGE JULICH<br />
KIBUN FOOD CHEMIFA<br />
KIRIN BEER<br />
KOBE_STEEL<br />
KUMIAI CHEM IND<br />
KURORERA KOGYO<br />
KYOWA HAKKO CHEMICAL<br />
KYOWA HAKKO KOGYO<br />
LA MORELLA NUTS<br />
LABO COSPROPHAR<br />
LABORATOIRES GOEMAR<br />
LANCASTER<br />
LAVIPHARM<br />
LION<br />
LIVING PROOF<br />
LODERS CROKLAAN<br />
LONZA<br />
LOS ANGELES ADVISORY SERVICES<br />
LOUISIANA STATE UNIV<br />
MARATHON_OIL<br />
MARINE BIOTECHNOLOGY INSTITUTE<br />
MARINE ENVIRONMENTAL RESEARCH<br />
MARKELS M<br />
MATS<br />
MAXYGEN<br />
MCCALL J<br />
MCCLUNG J<br />
MCLEAN HOSPITAL<br />
MEDESTEA<br />
MERCK_&amp;_CO<br />
MICAP<br />
MICRO GAIA<br />
MICROBIO RESOURCES<br />
MIDWEST RESEARCH INSTITUTE<br />
MITSUBISHI<br />
MITSUI ENG &amp; SHIPBUILD<br />
MITSUI_CHEM<br />
MIURA Y<br />
MOLECULAR MACHINES<br />
MORI K<br />
MORINDA<br />
MSIKA P<br />
NALCO<br />
NANOENTECH<br />
NATIONAL RESEARCH COUNCIL OF CANADA<br />
NATURAL ASA<br />
NCH<br />
NEW EARTH SYSTEMS<br />
NICONOVUM AB<br />
NIPPON OIL<br />
NIPPON SHEET GLASS<br />
NIPPON SUISAN KAISHA<br />
NIPPON_PAINT<br />
NISSHIN OIL MILLS<br />
NORTHEASTERN UNIVERSITY<br />
NOVEON IP HOLDINGS<br />
NOVO_NORDISK<br />
OMEGATECH<br />
OREGON STATE UNIVERSITY<br />
ORGANO<br />
OTV<br />
PBM PHARMA<br />
PENN STATE RESEARCH FOUNDATION<br />
PENTEL<br />
PETROLITE<br />
PFIZER<br />
PHYCOTRANSGENICS<br />
PLAYTEX_PRODUCTS<br />
PROCTER_&amp;_GAMBLE<br />
PROPULSION LOGIC<br />
PYRO PHARMACEUTICALS<br />
QUALILIFE PHARMACEUTICALS<br />
R3 PUMP_TECH<br />
RAINDANCE_TECH<br />
RENEWABLE ALGAL ENERGY<br />
ROHM &amp; HAAS<br />
SANYO ELECTRIC<br />
SARTEC<br />
SATO G<br />
SCIENCE APPLICATIONS<br />
SCOTIA HOLDINGS<br />
SEAMBIOTIC<br />
SEAWEED BIO TECHNOLOGIES<br />
SEKINE MICHIE<br />
SEKISUI KAGAKU<br />
SEMBIOSYS GENETICS<br />
SHARP<br />
SHELL<br />
SHIONOGI<br />
SIRTON PHARMACEUTICALS<br />
SMG BRANDS<br />
SQUIRES M<br />
STAMETS P<br />
STAUFFER CHEMICAL<br />
SUMITOMO_GRP<br />
SYNGENTA PARTICIPATIONS<br />
TAIYO KAGAKU<br />
TAKARA BIO<br />
TAKARA SHUZO<br />
TAKEDA<br />
TETRA_GRP<br />
TIMACRO ESPAÑA<br />
TOAGOSEI<br />
TOHOKU UNIVERSITY<br />
TORAY INDUSTRIES<br />
TORO<br />
TOSHIBA<br />
TOWA<br />
U_NEBRASKA<br />
U_QUEENSLAND<br />
UNILEVER<br />
UNION OIL OF CALIFORNIA<br />
UPM KYMMENE<br />
UT BATTELLE<br />
VIRENT ENERGY SYSTEMS<br />
VIRGINIA_TECH<br />
VIRUN<br />
WAGENINGEN UNIVERSITY<br />
WAKO PURE CHEMICAL<br />
WATER RESEARCH COMMISSION<br />
WAYNE STATE UNIVERSITY<br />
WISE LANDFILL RECYCLING MINING<br />
WORRELL WATER_TECH<br />
YAMAHA MOTOR<br />
YAMAMOTO<br />
YISSUM_R&amp;D<br />
ZEN U BIOTECHNOLOGY</p>
<p>Would you have expected this many groups to have gone silent so early in the development of algae biofuel?</p>
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		<title>Algae Biofuel &#8211; What&#8217;s Hot?  What&#8217;s NOT?</title>
		<link>http://emergingtechinsights.com/blog/2011/06/28/algae-biofuel-whats-hot-whats-not/</link>
		<comments>http://emergingtechinsights.com/blog/2011/06/28/algae-biofuel-whats-hot-whats-not/#comments</comments>
		<pubDate>Tue, 28 Jun 2011 09:42:43 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[biofuel]]></category>
		<category><![CDATA[Competitive Technical Intelligence]]></category>

		<guid isPermaLink="false">http://emergingtechinsight.com/blog/?p=310</guid>
		<description><![CDATA[Algae biofuel may be poised for growth, but which segments are growing and which are not? We explored the overall technology landscape database for algae biofuel using the Vitality Plot (TM) measurement from the previous post.  There, we made a &#8230; <a href="http://emergingtechinsights.com/blog/2011/06/28/algae-biofuel-whats-hot-whats-not/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Algae biofuel may be poised for growth, but which segments are growing and which are not?</p>
<p>We explored the overall technology landscape database for algae biofuel using the Vitality Plot (TM) measurement from the previous post.  There, we made a &#8220;transformation&#8221; to let us SEE which where the newest, hottest segments or the oldest, coldest segments that were located at the edges of the plot.  Now let&#8217;s explore the edges in algae biofuel in just a little more detail before we move on to other questions.</p>
<div id="attachment_311" class="wp-caption aligncenter" style="width: 660px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-expanded-views.jpg"><img class="size-full wp-image-311" title="Vitality Plot - expanded views" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-expanded-views.jpg" alt="algae biofuel vitality plot mesurments" width="650" height="398" /></a><p class="wp-caption-text">Algae biofuel segments in that are slowing (A) and segments that are expanding (B) more rapidly than the database as a whole.</p></div>
<p>Let&#8217;s start with Figure B.</p>
<div id="attachment_312" class="wp-caption aligncenter" style="width: 803px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-most-active.jpg"><img class="size-full wp-image-312" title="Vitality Plot - most active" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-most-active.jpg" alt="algae biofuel vitality plot most active segments" width="793" height="542" /></a><p class="wp-caption-text">Most active segments in the algae biofuel techology landscape</p></div>
<p>Don&#8217;t forget that a segment is represented by a diamond.  In this case, we are viewing the lower right corner &#8211; the unusually (vs the whole database) active segments in the algae biofuel landscape. It is expanded so that we can easily read the labels.  There are some features that interest me.</p>
<ul>
<li>Many of the most active segments are related to end products or end-game processes such as biomass catalysts, gasification, solar etc.</li>
<li>Photobioreactor or bioreactor is an active new segment.</li>
<li>Perhaps surprisingly, only the microalgae segment is unusually active.  As we will see below many of the algae segments are much less active hinting that research choices have already been made.</li>
<li>What do you see that you find surprising?</li>
</ul>
<p>Figure A represents the LEAST active segments in the algae biofuel technology landscape.</p>
<div id="attachment_313" class="wp-caption aligncenter" style="width: 803px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-least-active.jpg"><img class="size-full wp-image-313" title="Vitality Plot - least active" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-least-active.jpg" alt="algae biofuel vitality plot least active" width="793" height="542" /></a><p class="wp-caption-text">The LEAST active segments in the algae biofuel technology landscape</p></div>
<p>Figure A represents segments that are growing slower that than expected relative to the entire algae biofuel technology landscape.  We are viewing the lower left portion of the whole Vitality Plot in order to more easily see the labels.  Several feature interest me here.</p>
<ul>
<li>Many algae &#8220;type&#8221; segments (green highlights) are growing slower than the whole database.  This indicates that the R&amp;D decisions about which algae is useful in which market segment has already been made.   At first I found this surprising, but realizing that the US government had explored algae very thoroughly in the past, it is less surprising.</li>
<li>Also surprising is that several separation steps (pink highlights) are growing slower than expected.  Since separation of algae is alleged to be one of THE barriers, I had expected significant patenting activity in this area.  Some further exploration will be needed to better understand this apparent anomaly.</li>
<li>What do you see?</li>
</ul>
<p>&nbsp;</p>
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		<title>Algae Biofuel &#8211; Rapid Growth Segments?</title>
		<link>http://emergingtechinsights.com/blog/2011/06/19/algae-biofuel-rapid-growth-segments/</link>
		<comments>http://emergingtechinsights.com/blog/2011/06/19/algae-biofuel-rapid-growth-segments/#comments</comments>
		<pubDate>Sun, 19 Jun 2011 19:56:44 +0000</pubDate>
		<dc:creator>eti_gary</dc:creator>
				<category><![CDATA[algae biofuel]]></category>
		<category><![CDATA[algae]]></category>
		<category><![CDATA[biodiesel]]></category>
		<category><![CDATA[biofuel]]></category>
		<category><![CDATA[Competitive Technical Intelligence]]></category>

		<guid isPermaLink="false">http://emergingtechinsight.com/blog/?p=297</guid>
		<description><![CDATA[Is algae biofuel ready to help with high oil and gas costs?   Is algae biofuel technology ready for prime time commercialization and product development?  What segments in algae biofuel are growing rapidly.  Which algae biofuel segments have already begun to &#8230; <a href="http://emergingtechinsights.com/blog/2011/06/19/algae-biofuel-rapid-growth-segments/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Is algae biofuel ready to help with high oil and gas costs?   Is algae biofuel technology ready for prime time commercialization and product development?  What segments in algae biofuel are growing rapidly.  Which algae biofuel segments have already begun to slow?</p>
<p>We can answer the growth rate questions using a Vitality Plot (TM) measurement.  Here&#8217;s how it works.</p>
<div id="attachment_298" class="wp-caption aligncenter" style="width: 617px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-Measures-Acceleration.jpg"><img class="size-full wp-image-298" title="Vitality Plot Measures Acceleration" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-Measures-Acceleration.jpg" alt="algae biofuel segment accleration measurement" width="607" height="255" /></a><p class="wp-caption-text">Measuring the relative growth rate of segments for alge biofuel</p></div>
<p>We start with our validated database and our segmentation model (see previous posts).  In A, we divide the database into two parts (Group 1 and Group 2) where Group 1 represents the newest 15% of the patents.  Then for each segment, we ask what fraction of the the patents in the segment belong to Groups 1 and 2, essentially giving us a &#8220;composition&#8221; measurement for each segment.</p>
<p>In B above, you can see that distribution of &#8216;compositions&#8217; for the segments in the algae biofuel database.</p>
<ul>
<li>Segments along the diagonal in B are growing at the same rate as the database as a whole.</li>
<li>Segments below the diagonal are growing faster than the database as a whole.  The fraction of Group 1 patents is greater than 15%.</li>
<li>Segments above the diagonal are growing slower than the database as a whole.  The fraction of Group 2 patents is less than 15%.</li>
<li>The interesting small signals for all the things that are new and unique and growing fast or slow appear near the origin of the picture in B where they are hard to spot.</li>
</ul>
<p>To make the small signals more visible, we transform &#8220;B&#8221; into &#8220;C&#8221; using linear scaling and a bit of high school trigonometry.    In Figure C, the geometric transformation yields a rating of -1 to +1 for each segment in our technology landscape model.</p>
<div>
<ul>
<li><strong>-1</strong> means segment contains only patents from Group 2, the past, Older Years.</li>
<li><strong>0</strong> means the age composition of the patents in a segment are equivalent in composition age to the whole database.</li>
<li><strong>+1</strong> means the segment is totally new and all from Group 1.  It is growing rapidly and much faster than the database as a whole!.  Watch for these.  It’s an early warning signal for new things coming.</li>
<li><strong>Y-axis</strong> measures the size of the segment in the database.  We use this to spread out the data for easier viewing.</li>
</ul>
<p>The format in Figure C clearly highlights segments that are growing unusually fast (red) or unusually slowly (blue).  Later, we can highlight the segments in which a company, organization or inventor participates and MEASURE the quality of their R&amp;D program.</p>
<p>SO&#8230;&#8230; What is new and growing rapidly (or slowing) in algae biofuel?  We can find out from our algae biofuel segment Vitality Plot (below).  Necessarily, this picture is a bit smaller than the original, but you can access (free) the original algae biofuel Vitality Plot starting from this link. <a title="algae biofuel vitality plot link" href="http://www.emergingtechinsights.com/rpt_algal-biofuels.html" target="_blank"> Click to Access (FREE)</a>.</p>
<div id="attachment_300" class="wp-caption aligncenter" style="width: 611px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-h2vp.jpg"><img class="size-full wp-image-300" title="Vitality Plot-h2vp" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-h2vp.jpg" alt="algae biofuel Vitality Plot" width="601" height="411" /></a><p class="wp-caption-text">Algae biofuel Vitality Plot MEASURES acceleration for each segment in algae biofuel technology landscape.</p></div>
<p>The green highlights in the figure above are segments that (in my opinion) are key to the question of whether algae biofuel is ready for prime time product development.</p>
<p>If we are interested in coming events (things that could surprise you in your R&amp;D program or next areas for investment) in algae biofuel, take a look in the low right corner.  Interestingly, one of the newer and smaller segments is electrolytic filter for separations.   Another emerging area is the text cluster for biomass/growth/lipids.</p>
<p>Equally interesting are those segments in the blue.  These are areas that are slowing, suggesting that the problem they represent has been abandoned or solved and where further investment may not be warranted.</p>
<p>Another way to use the Vitality Plot(TM) is to use it to see if a company&#8217;s investments are are in growth areas.    In figure below, the segments in which Solarzyme has invested (holds one or more patents) are highlighted in pink.</p>
<div id="attachment_303" class="wp-caption aligncenter" style="width: 611px"><a href="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-Solarzyme.jpg"><img class="size-full wp-image-303" title="Vitality Plot - Solarzyme" src="http://emergingtechinsight.com/blog/wp-content/uploads/2011/06/Vitality-Plot-Solarzyme.jpg" alt="algae biofuel solarzime investments" width="601" height="411" /></a><p class="wp-caption-text">Investments for Solarzime in algae biofuel</p></div>
<p>Solarzyme&#8217;s investments are concentrated in some of the newest and most active of the segments in the algae biofuel technology landscape.   We will later use this type of data to compare company investment portfolios in the algae biofuel area.</p>
</div>
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